Boston, MA -- (SBWIRE) -- 06/19/2012 -- Banks focused on encouraging consumers to use financial cards more frequently towards the end of the review period, as they sought to combat an ingrained preference for cash among consumers. This resulted in increasingly attractive rewards programmes for cardholders. However, these were mainly confined to credit cards at the end of the review period, with debit card reward programmes remaining underdeveloped. Consequently, many consumers opted to use their credit cards rather than debit cards...

Euromonitor International's Debit Transactions in United Arab Emirates report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the Debit Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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