Boston, MA -- (SBWIRE) -- 07/27/2012 -- Following the health and wellness trend in Turkey, many consumers have started to shift from cola carbonates to healthier products like fruit/vegetable juice, RTD tea and flavoured bottled water, as well as to non-cola carbonates. Therefore, cola carbonates registered a 1% total volume decline in 2011, and non-cola carbonates saw a 4% total volume growth.

Euromonitor International's Carbonates in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Reasons to Get this Report

- Get a detailed picture of the Carbonates market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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