Boston, MA -- (SBWIRE) -- 02/20/2013 -- There was a growing interest in health and wellness in Egypt during the review period, with urban mid- and high-income consumers in particular becoming more proactive in improving their health. This trend was particularly strong among women. Consumers became increasingly aware of nutrients such as vitamin B and calcium thanks to media coverage and word-of-mouth recommendations, with many of those who began to take vitamins and dietary supplements urging their friends and family to do likewise.

Euromonitor International's Vitamins and Dietary Supplements in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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