Boston, MA -- (SBWIRE) -- 08/21/2013 -- In 2012, more than five million units of personal care appliances were sold in Turkey, yet the category is still experiencing slow unit growth, registering a volume CAGR of only 3% between 2007 and 2012. The use of personal care appliances is almost exclusively confined to urban consumers who pursue more modern lifestyles when compared to their rural counterparts. In the rural areas (and low-income urban areas) personal care appliances are hard to sell because of their high price levels...

Euromonitor International's Personal Care Appliances in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Body Shavers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Personal Care Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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