Boston, MA -- (SBWIRE) -- 12/03/2013 -- Provisional estimates for 2013 suggest that both volume and value growth will be negative in dog food. The anticipated volume decline in dog food is expected be low at just 1% and can be at least partly attributed to the shift towards the use of non-prepared food such as table scraps to feed a higher number of pet dogs in Greece. The current value decline is expected to be much more significant during 2013, however, as premium brands are slowly losing value share in dog food as the economic...

Euromonitor International's Dog Food in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Dog Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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