San Jose, CA -- (SBWIRE) -- 01/28/2014 -- With a $50,000 goal Tuomo Lalli and his team based in Oulu, Finland have launched a crowdfunding project on Indiegogo for their product named CaddieON, a revolutionary game changer in the world of golf. CaddieON is an automated data capturing solution that tracks the user’s round of golf shot-by-shot. Quite enterprisingly, CaddieON frees golfers from the bothersome use of a golf GPS or electronic scorecard to keep their game up to par. Elevating the golf experience substantially players can also easily retrieve their game stats to compare and compete with themselves or other players worldwide in real time.

With the use of a wrist device and a lightweight, unnoticeable tag at the top of the grip of each club the data collection system reads not only what club is in use, but specifics about each shot the player takes. The golfer’s smartphone records the GPS position of each stroke and the game data is sent from the smartphone to a player portal, or cloud, on the internet. In addition to providing rangefinder and bird’s eye view maps in the CaddieON application, the player can get help on the course based on his personal game known as the “personal caddie”. The automated real time data collection helps players improve their game, relive golf highlights, share experiences from the course and compare performance with other players and friends.

Crowdfunding support will go toward the manufacture of the CaddieON wrist devices for Android and the further development of an iOS app and compatible wrist device. The CaddieON team of ten, working full-time on the project for the past eighteen months, have created fully functional prototypes and have beta tested the product on various golf courses around the world. Presently the team works to perfect the mechanics of the wrist device and finish the software in the application and the player portal.

About CaddieON
CaddieON Inc. was founded in July 2012 in Oulu, Finland by a passionate golfer, Tuomo Lalli and a seasoned technologist, Juha Pikkarainen. The CaddieON team has over 100 years of combined technology experience, most of it from developing mobile devices in Nokia. Their flagship product is the CaddieON data collection app and wrist device that works in tandem to free players up to focus on their game.

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About Smart Crowdfunding LLC
Smart Crowdfunding is a Florida based company providing marketing and promotional services, which are designed to help crowdfunding projects look better, gain better visibility and ultimately gain trust with potential campaign backers.

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