London, UK -- (SBWIRE) -- 01/25/2016 -- Pedalo, a leading web design and web development agency, announced today the launch of its new service bundle aimed at helping nonprofits and other organisations to improve their site's user experience for conversion optimisation. The services help organisations increase leads and online purchases, improve user engagement, drive fundraising efforts and more effectively deliver on business goals.

Pedalo's three-step UX approach includes determining business goals, evaluating page performance and improving conversions. During step one, stakeholder interviews are conducted to determine and understand the website's main business goals. The next step includes conducting a UX Expert Review to evaluate page performance and assess the user journey on the organisation's website. In the third and final step, user personas are created by analysing qualitative and quantitative data to identify user types and pinpoint their needs and expectations. At the end of the process, Pedalo provides the organisation with a comprehensive report of the insights gained along with actionable recommendations.

To celebrate the launch of the new service bundle, Pedalo will donate the services included to a deserving charitable organisation. Since Pedalo's launch, the agency has leveraged its web design approach to help numerous charities and not-for-profits carry out their mission.

For more information about Pedalo's new service bundle and other web design and web development services, visit www.pedalo.co.uk.

Contact:
Pedalo Limited
Power Road Studios
114 Power Road
London W4 5PY
Make an enquiry
020 8747 3274
info@pedalo.co.uk