Deerfield Beach, FL -- (SBWIRE) -- 09/18/2017 -- Macadamia Market: Overview
The macadamia tree is mainly popular for its fruit that is found in the form of nut. Other names for the macadamia nut are a bush nut, bauble nut, Queensland nut, Maroochy nut, and Hawaii nut. The nutritional benefits that the macadamia contain are it has a high amount of antioxidants, minerals, and vitamins. Hence it is very useful for improving the health problems.
Macadamia Market: Facts
The 84-year-old Phil Zadro is the largest producer of the macadamia tree. He has planted more than one million trees in his properties which are present in Childers, Mt Bauple, Bundaberg, Northern NSW, South Africa, and other places. He produces 7500 tonnes of macadamias annually.
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Macadamia Market: Segmentation
The market for the macadamia is fragmented into its application and regions. Depending on the applications, the global market is segregated into cosmetics and food industries. In the food sector, macadamia is used in the confectioneries that include chocolate covered candy, chocolate bar, ice cream, and other products. In the cosmetic sector, it is used in the making of the sunscreens, shampoos, and soaps. Depending on the geographical regions, the market for the macadamia is divided into Latin America, Western Europe, the Middle East & Africa, North America, Eastern Europe, and Asia Pacific.
Macadamia Market: Growth Factors
For promoting the international trade of the macadamia several workshops are being conducted since the demand of the macadamia is increasing as it is being used in a variety of applications. Macadamia is being widely used in the preparation of the ice cream and chocolate thus being widely popular among the consumers. Thus the demand of the macadamia will increase in the coming years in the food sector. The biggest challenge that is being faced by the market players is crop losses owing to the moldy or rotten nuts and the immature nuts. It is estimated that half of the total macadamia production is wasted due to these types of nuts. This results in less inclination of the farmers for the cultivation of macadamia thus limiting the growth of the market.
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Macadamia Market: Regional Analysis
The regions that are having a major share in the macadamia market are Western Europe and North America. In Asia Pacific region, it is expected the market will develop significantly in the coming years. There are high chances that the share of the macadamia will increase in terms of revenue in the coming years across the countries such as China, Mexico, South Africa, and other countries. In order to expand the footprint of macadamia market across the world, the companies are making investments in these countries.
Macadamia Market: Competitive Players
The key market players that are involved in the macadamia market include Hamakua Macadamia Nut Company, Wondaree Macadamias, Golden Macadamias, Kenya Nut Company Ltd., Mauna Loa Macadamia Nut Corp., MacFarms, Nambucca Macnuts Pty Ltd., MWT Foods Australia, and Royal Macadamia (Pty) Ltd.
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